Developing successful new products requires a cross-disciplinary collaboration. With our broad knowledge from many fields, we can accelerate your journey to market.
We know there are many hurdles that slow down a new product’s journey to market, including:
Longer innovation cycles for physical objects
High complexity and multiple dependencies
More demanding UX / UI
Need to consider after-sales support
In theory product development is easy. Every innovation manager knows the recipe: a successful product has to be desirable, feasible and viable. But we believe there’s a secret sauce to add to those essential ingredients:
Substantial insight: Testing hypotheses with fast prototyping and validation
Diverse teams: To enable cross-pollination of ideas
Playful imagination: To create an environment of wonder
Intellectual property: Protecting concepts, assets and brands, early
Find the sweet spot of desirability, feasibility and viability.
The main goal of the product innovation process is to assemble the essential ingredients—desirability, feasibility and viability—as quickly and efficiently as possible. With our broad know-how we are able to support all three. But every project is unique, so we also propose innovation methods and tools that make the most sense for you and your situation.
We divide the Innovation Process in five different phases: Radar, Concept, Validation, Realisation and Scaling. The support we give depends on what you already have.
«Bringing technical ideas to life is what I love.»
If you want to get more information or discuss a challenge, then please fill in the form.
We will get back to you asap.
