Why innovate?

Innovation is on the tip of everyone’s tongue. For some, it’s the key to everything and for others it has become yet another buzzword. Let’s break innovation down so we can make it more actionable.

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Universal value chain

These three contexts – Relevance, Change and Future Proofing – are not random. If you put them in a logical order, you get a kind of universal value chain that can apply to any organisation. Every organisation is built on a business model (which can be described as its ultimate bet). This business model is delivered by employees using processes that are built into the company’s culture to create and optimise relevant products, services and experiences for customers.

All to make an impact.

Martin "Tinu" Anders

Project Inspiration Jedi

"The time will never be just right – let's do it!"

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